What is Innovation? | Ep. 59
Episode 59 of “What is Innovation?” is out! Jared talks with Nathan Stuck, founder of B Local Georgia, a Georgia based nonprofit that helps companies get B Corp certified and use their business as a force for good. on what is takes to become a B Corp and how to get your business certified.
Is your business structure sustainable? Are your company policies purpose-driven and socially-focused? Nathan’s insight and first-hand experience will help you operate in a way that balances profit and social responsibility.
More About Our Guest:
Nathan is an award winning leader in the B Corp community. In addition to his role as the Director of Corporate Culture & Strategic Impact at Ad Victoriam Solution, a certified B Corp, he founded and runs B Local Georgia, a nonprofit dedicated to growing the number of purpose-driven businesses in the Peach State. Nathan also teaches an experiential MBA course on B Corps at the University of Georgia and is the founder of Profitable Purpose Consulting, which helps for-profit businesses certify as B Corps. He has appeared on multiple podcasts and spoken at events across Georgia and the Southeast.
His unique background provides both an authentic and genuine story that resonates with audiences and inspires them, and their businesses, to be a force for good.
1:42 – What is Innovation?
2:58 – In the B-Corp space
3:40 – Company Case Study: Advic (Ad Victoriam Solution)
4:50 – What is a B-Corp?
5:41 – B Corp Assessment
10:06 – Placing workers first
12:18 – Recertification and scores
14:38 – Impact assessment and business impact
16:27 – B Local Georgia
19:55 – Starting B Local Georgia: Capitalism and ROI
22:13 – B Corps in the South
25:32 – Working for B Corps
28.02 – The capitalist system and B-Corps
31:20 – Creating a playbook
32:40 – Reverse engineering your career
34:30 – Advice for innovators
OUTLAST Consulting offers professional development and strategic advisory services in the areas of innovation and diversity management.
Show Contributors: Nathan Stuck, OUTLAST Consulting, Jared Simmons